Transforming fashion retail through customer-centric innovation. As Brand Head at Reliance Retail, I spearhead strategic growth initiatives that have driven our private labels to ₹100 Crore in revenue, with consistent 70%+ sell-through rates.
My journey in retail leadership has been defined by building and revitalizing brands that resonate with modern consumers. From launching Acai within Ajio to revamping Good Earth’s Gumdrops, I focus on creating sustainable, scalable retail success stories.
What drives me? Converting consumer insights into market-winning strategies. Throughout my career spanning Reliance Retail, Good Earth, Shoppers Stop, and Raymond, I’ve consistently delivered results by:
– Engineering product architectures that achieve 66% gross margins
– Building agile supply chains reducing lead times to 2-4 weeks
– Leading cross-functional teams to deliver 20%+ revenue growth
– Launching 2000+ SKUs while maintaining quality and profitability
